Free Teleconference Case Study With Mike Ambrosio
CALL INFO:
=========
Friday, Nov 10′06 at 8:00 PM EST
Phone Number:
1 (605) 772-3434
Access Number:
355-404-930
Topic: Case Study discussion with Henry Gold and Mike Ambrosio
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http://timeanddate.com
Do you want to know what I changed on Mike Ambrosio’s website?
If you do…
If want you to find out the real copywriting secret.
If want you to find out the changes we made on his site.
See you on the call…
In addition, I am also giving away one FREE course for people who listen to the call!
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Listen To And Download Teleconference Calls
Orville said,
November 11, 2006 @ 2:06 pm
I listened to the teleconference calls.
So now what do I think of them, what is the impression they have left on
me?
Well I must say I am being convinced that it is all about the presentation.
And ….
The presentation is not the screaming headline.
The presentation is not the hyped up, emotion filled copy.
The presentation is not the double your money back guarantee.
The presentation is not the “click here and get your copy for only $7”
The presentation is ….
That when I get to the bottom of your copy I am looking for the purchase
button. It is no longer you selling to me.
It is me buying from you. I have found what I was looking for.
Your story Henry about the Doctor is a perfect example, once you where
done your presentation it was him buying from you, no longer you selling
him.
I’m sure you didn’t have to offer him a “double your money back
guarantee.”
He wanted what you had.
This is something he had been looking for. A change in his life.
And that is what you presented to him.
This is where also the price points clicked in for me.
If I am sold on the product and I get to the price and it is 7$ I
almost feel insulted. What of value can I buy for 7$
This cant be what I was looking for, what can I buy that is life altering
for 7$.
Now you have wasted my time and losing credibility. You better start
explaining quick why you would offer me such a deal. You don’t even
know me.
But 97$.
Yes that is what I was looking for. It has the value I was expecting.
Had you offered the Doctor a price of 7$ the Doctor would have
begun to question the value of what you where offering.
So it is all in the presentation, and that is what I want to learn.
What makes me a perfect candidate for your free course?
My whole school life I was told.
You use improper grammar.
You don’t structure your sentences properly.
You can not start a sentence with and or because.
You make this mistake, that mistake, on and on.
But you have convinced me it is all in the presentation.
Thanks for the new outlook.